chiaro
vision made possible
poster and business card design
This is a furniture design company named chiaro, which means light in Italian. This company focuses on light design. Therefore, the logo of this company implies light, and the tagline of this company is “vision made possible”. Primary colors of the main poster are black, yellow, and white to express that the light is in dark room by being complementary to each. On the poster, I made a shiny texture on the yellow part to express the brightness of the light.
